Agenda

0900 - 0930

Registration
 

0930 - 0940

Welcome Message by Common Ground

0940 - 1000

Opening Remark & Introduction to the MarTech Summit

1000 - 1045

What's MarTech, and Why Should Your Business Care?

Moderator: Allan Phang, Head of ESports – AirAsia

Panelist:
(1) Chen Chow Yeoh, Co-Founder – Fave Group
(2) AJ Minai, CMO & Co-Founder – Subture
(3) Khushboo Nangalia, Founder & CEO – BEYOND99

1045 - 1115

Emotional Marketing Triggers That Compel People to Convert

What makes people convert? Come join Ben's sharing session and discover the most powerful marketing triggers that turn cold prospects into loyal fans.

Ben Carlin Sim, Senior Sales Copywriter – Mindvalley

1115 - 1140

Refreshment

1140 - 1205

Story of GoCar: Overcoming Marketing Technology Challenges

Ashley would be sharing how the importance of an individual mindset and growth to be part of a team. And how GoCar grew in recent years sharing about their various marketing campaigns/initiatives that brought in growth.

GoCar

Ashley Chew, Head of Marketing – GoCar

1210 - 1255

Where’s Digital Marketing + AdTech Going in 2020 and Beyond

Moderator: Roberto Cumaraswamy, CMO On-Demand – Roberto Cumaraswamy

Panelist:
(1) Nik Muhammad Amin Founder & CEO – Moovby
(2) Tejas Kirodiwal, Head of Performance Marketing – Dentsu Aegis Network
(3) Nowrid Amin, Digital Marketing Strategist – IQI Global

1255 - 1340

Lunch Break & Networking

1340 - 1405

Growth Strategies That Won Big in 2019

storehub

Xinch Chin, Head of Marketing – StoreHub

1410 - 1455

UX starts before user clicks your website or the app - Let's discuss!

Moderator: Patrick Klotz, CEO – Datalynx

Panelist:
(1) Nabeel Mungaye, Chief Technology Officer – IQI
(2) Chetan Bharadwaj, Co-Founder – BEYOND99
(3) Niklas Frassa, Chief Operating Officer – Flower Chimp

1500 - 1525

LinkedIn beyond B2B Platform

The stereotype of LinkedIn is that it’s just for professionals, but savvy marketers recognize that every professional is also a consumer. Discover how LinkedIn’s professional environment’ offers a unique opportunity to reach consumers with our intent driven mindset, more affluent social audience and the most trusted environment.‚Äč

Linkedin

Natasha Salleh, APAC Market Development Lead – LinkedIn

1525 - 1545

Refreshment

1545 - 1610

Why Influencer Marketing is still a Winning Strategy & How to Get it Right

sushivid

Yuhwen Foong, Founder – Sushivid

1615 - 1640

Growth Hacks for Web & Mobile Conversions

Netcore

Sreejith Narayananh – Netcore

1640 - 1705

Leveraging the Power of Search Engine Marketing – What it is & How to do it Right

Mahfuza Kanan Marium, Account Manager – Google Marketing Platform

1705 - 1720

Lucky Draw & Photo Opportunity

1720 - 1800

Networking

0900 - 0930

Registration & Networking
 

0930 - 0955

Marketing Success with Data Storytelling and Visualisation

Indahash

Shab Kumar, Growth Director APAC – IndaHash

1000 - 1045

AI, Chatbots & Data: Revolutionising Marketing

Moderator: Dr Cher Han Lau, CEO – Lead

Panelist:
(1) Audrey Ling, CEO – Next Academy
(2) Aaron Foo, Head of Product Strategy – iCarAsia
(3) Chan Kin Peng, Founding Partner – Kastaria Technologies

1045 - 1105

Refreshment
 

1105 - 1130

Ask me Anything – AMA with MarTech Organisers
 

1130 - 1230

The Ultimate Marketing Technology Stacks for 2020

Moderator: Md. Tajdin Hassan, Head of Marketing - The Daily Star

Panelist:
(1) Aaron Goh, Managing Director – Launchpad Marketing
(2) Laura Fitzpatrick, Growth Manager – Found8
(3) Rajiv Rai Singh, Regional Digital Marketing Manager – Lalamove
(4) Madhu Kiran, Technical Specialist – Handy Sends

1230 - 1245

Closing Note
 

1245 - 1300

It's a Wrap :)
 

 

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Organised & Brought to you by

 

Venue Partner

common-ground

News Distribution Partner

PR-Newswire

 
 

Media Partner

MIA

WOB

BEAM

 
 

Strategic Partners

netcore

handysends

mitec

In-kind sponsor

pohkong

pohkong

 

Supported by

  • Digital Marketing Academy
  • Drink Entrepreneurs
  • Startup Weekend KL
  • Sticker Bear
  • World Startup Festival
  • Youth Hub
  • Industry 4.0 Academy
  • Vspire Academy
  • weGrowth
  • LinkedinLocal Kuala Lumpur
  • Found8
  • Insider
  • Digital Transformation Academy
  • Novo Reprio
  • Boleh Compare
  • Youth Ventures
  • Next Academy

Speakers from awesome companies

  • AirAsia
  • Fave
  • GoCar
  • HandySends
  • iCarAsia
  • iProspect
  • IQI
  • Kastaria
  • Launchpad
  • LinkedIn
  • Mindvalley
  • Moovby
  • Next Academy
  • RC
  • StoreHub
  • Subture
  • SushiVid
  • Crazy Ants
  • Found8
  • Flowerchimp
  • LEAD
  • BEYOND99
  • Indahash
  • The Daily Star
  • Datalynx
  • Lalamove
  • Netcore

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